Brand Identity &
Package Design

Wellness Organics was ready to rebrand their branding and create a website so that they could sell their products online and extend their reach to new customers. In partnership with Zielinski Design I created a new brand identity system that was made to make them stand out from all the other CBD products. The branding and packaging revolved around the organic, natural ingredients, highlighting the unique oils in each product. The packaging was created to standout on the virtual shelf to attract new customers with its unisex color palette and hand-drawn illustrations. A branding system was created to outline the usage of the custom created icons, colors, typography, logos, patterns/textures and the imagery for all aspects of the business.

Overview